FOB Business Forum » Business Talk » FAIR/SHOW EXPERIENCE
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2008-7-10 09:59 alexnee
FAIR/SHOW EXPERIENCE

AS EVERYBODAY KNOWS THAT FAIR/SHOW IS THE MOST DIRECT WAY TO COMMUNICATE AND SHOW THE CLIENTS YOUR PRODUCT AND ITS' PRICE,AND IT HAS BEEN CONSIDERED THE BEST WAY TO FIND NEW CLIENTS AND GET MORE BUSINESS.I DON'T SAY THAT I HAVE MUCH EXPERIENCE FOR THAT,BUT JUST SHARE WITH YOU GUYS WHAT I HAVE LEARNT IN THE PAST DAYS,WISHING IT MAY GIVE YOU A HAND.
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-X'~*K6qnXl;M,s$Q Firstly. Preparation before start.
3GR2{b@;hZv 1.Clothes.Check the recent weather situation for the fair/show places or countries  in the internet and get ready for the proper clothes accordingly.OwwU+g_
2.Notebook, pen, stapler,calculator,adhensive tape. z+Z$D0F*LX8~{
   notebook&pen---to write down the information talked with client I,H&Ql~J,fA
   stapler:to staple the business card8T:Hn5G[ j!V
   calculator: to calculate the price if necessary9W)O5uZnL2J
   adhensive tape: to seal the goods if you wanna sent back after the fair{0S3qwdQ0F
3.Business card. normall take around 100pcs is enough,pls take more if you go for Canton fair. i Oe?Jo1Qp
4.Catalogue. around 150pcs,pls take more if you go for canton fair. SW2x4}o$WI
5.Laptap if you have one,but I suggest to bring an interesting book with you which will help to let time pass easily in the evening.
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Second.Display goods in the booth.
n7n8[|"Qg8yI7_{ 1.make sure to finish it before the appointed time.$@7_ Y&kY%U7N
2.make the goods arranged that you can easier introduce to the client./{ E/h4`(`0[8GUk
3.To make it as neat and tidy after the finished the display.U0\!Qc+fcrfw X
4.Find out the restroom and canteen in your floor.
#AW a \$z S]_ Third. On the Show.
UO6JZ^1CLsqO 1.Dressed up yourself decently and properly.
qv6TF*KV%M 2.Never speak loudly and walk around even thought there is no vistors,you will pay for it and
]+zh Hn lose big fiish any time if you did."E3s$tQ7EVN
3.It is not necessary to ask for a passbying client to have a look,he will be in if having interest;of course,a smile and say hello is OK.SpRHt \
4.Never make fun and point to the guys who looks not as normallly as we are.
R$nt9f f H t4iUs+R 5.When the client visit,you should do as follows.
R]/f?K(a7k a.Take the notebool and pen with so that you can write down the information when you are talking.z_HK&a
b. Give him a catlaogue with your business card and ask his business card at the first step,so that you can know which countries he/she is from,which you can find out the normal standardfor the products that he/she need.
#?f` C!H c.ask him to have a seat and look through the catlogue and pick out the product he has interesting and pass him/he the sample and have a look and quote the price,clearly and accurately,give him brief introdution of the products.Such clients is serious ones which you may make business easily.Of course,many like to have a look on samples directly on himself/herself,go with him and give the necessary information if he/she asks. Remember to put on special mark on the clients who sit down and have a further talk with you.Just what said above,these ones are why we com here.
wZR(b-A _c d.If there are many clients visit together,you may ask the other have a seat firstly and talk with them one by one.f6d?U)S*?]!P
e.After one day is over, turn around the notebook and recall what you have talked in the fair,it will help give a deep impression on the information.
B.U ko,w| Hs f.there are many other accident in the fair,you should try to slove them gentily and politely..i6? i%]{#J*AK

a_'BD[W!w2Ext For the greenhand,maybe it is the first time for you to attend the fair and see such many foreigners,however,it is not necessary to be neverous,just get everything ready and act as kindly as you can and send the necessary information.PX+Vth+i
Attention: The most important thing is that you quote the price accurately!!!
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&VJk{W%d l At least,I'd like to share three"much" that happen a lot in the fair.
el J#X{#S3r Buyer: How much...
$Utn,g#e0V Seller:......C#}&~S'v? k
Buyer: TOO much
_;E)fXD ~K*| Seller:....
qD5^ Ay Y2K Buyer: Thank you very much...
\n'Q-A:Vn)`^u Seller: You are welcome,88
3`!M2XJ ]Q,n6`c Buyer:Bay-bay.

2008-7-10 14:03 nasata
Thanks for your share. I never attend any fairs before.

2008-7-10 15:16 wendycomeon
Re

Thanks for your sharing!

2008-7-10 15:28 sunysh
helps me very MUCH! :loveliness:

2008-7-11 07:37 jmk168
Good share!

I have never been to any fair or show....also no Catoon fair altough I am working in Guangzhou. It is pity.....But maybe one day have a chance.!Gfq.y~/rDvQ
Any way I learned a lot from your experience! :)

2008-7-11 16:13 Amon85
good job!!!!1
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,~!S9xeD;AN4\-^ hope  can attend a trade fair in near future,hehe

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