<share> be sincere to your customer

browse the data of every company, you would find one sentence like this--We sincerely hope to establish good business relationship with you, etc. but how to show your sincerity, it is a question. here are two point summarized in the process of my communication with my customer! C:y-e$n kAN
    first, please pay attention to your appellation about yourself. sometimes, using "we" is much better than "i", when your customer is reading your letter, he would have a sense that all your company give enough recognition to him. then favor has rised in his mind from the9{ y~C0G
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good first impression. other things will go on favoringly, although your price is a little bit higher than others.
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I     second, give them a feeling that you are considering things for the sake of their benefit. for instance, these days, i made a trade with an Ecuadorian, the payment must be T/T40%, for the usage of this new product with such specs is not used widely in the market, then my customer insisted on T/T30%. I told him that this is our manager's rule, how about T/T35%, if ok, i will try my best to persuade my manager. at last, i won!QrXFM(pNm4C-\
    any other good suggestion, please share with us! thx~~

Yes,sincerity is rather important when you want to establish business relationship with a new customer.Above two points Rib mentioned are good suggestions.Well,in my mind,just reply customer's email at your soonest,whatever you are in hand at that moment,not keep others to waiting so long time,in some instance,it can show your big sincerity and importance on them,so that's why some enterprises just send auto-email when receive email,i think it is a good way.
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The best sales must know how to make friend with their customers,regards them as your friend,so they will feel your secerity one day for sure.I still have many should learn:L EYK,L\(v

$Gv4o(wc&T7[ Looking forward more suggestions from other F-friends here:)pQF*yTE
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[[i] Last edited by lily_trade at 2008-1-3 18:46 [/i]]

I can't agree that we should use "we "instead of "I " in our business letter. I think it depends. if letter really talk about something happens between customer and me, I mightl use "we". but be carefull, sometimes, "we" do cause misunderstanding.
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5@2n"XxWJH&GF here are some suggestions on how to write a business letter from a website, I hope it helps, and welcome to discuss!
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*]4r0?sXWZ Writing a Business Letter
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b8iaM&UL The term "business letter" makes people nervous. Many people with English as a second language worry that their writing is not advanced enough for business writing. This is not the case. An effective letter in business uses short, simple sentences and straightforward vocabulary. The easier a letter is to read, the better. You will need to use smooth transitions so that your sentences do not appear too choppy.XJ^r%i*EQ*?"e

'm|2I}c Salutation
MJp^KK First and foremost, make sure that you spell the recipient's name correctly. You should also confirm the gender and proper title. Use Ms. for women and Mr. for men. Use Mrs. if you are 100% sure that a woman is married. Under less formal circumstances, or after a long period of correspondence it may be acceptable to address a person by his or her first name. When you don't know the name of a person and cannot find this information out you may write, "To Whom It May Concern". It is standard to use a comma (colon in North America) after the salutation. It is also possible to use no punctuation mark at all. Here are some common ways to address the recipient:WQqn
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1NK6m#v*} Dear Mr Powell,
'Z_!h1K8})c;zwH Dear Ms Mackenzie, S'K)~0`2Y+w
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Dear Frederick Hanson:
(o@u_ W2n Q'M~ Dear Editor-in-Chief:
o(Hz3O l!f Dear Valued Customer 2P6K@&a]b
Dear Sir or Madam:
~ r!y(W)D`k Dear Madam 0y H+F0j7\2~
Dear Sir,
C-n\,PF1b Dear Sirs ~ @ JgIl
Gentlemen: g#o\8thl
First paragraph
H,cvjJK;NdmZ In most types of business letter it is common to use a friendly greeting in the first sentence of the letter. Here are some examples:
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I hope you are enjoying a fine summer.
K*}rd#S)jw)uAf Thank you for your kind letter of January 5th. T$g#u$[tso!n
I came across an ad for your company in The Star today. fPv5sQc;c
It was a pleasure meeting you at the conference this month. /}eo'wV
I appreciate your patience in waiting for a response.
F9a!A9y2J0C/PZ8Up After your short opening, state the main point of your letter in one or two sentences: H
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'FWA;`9ty(I I'm writing to enquire about...
6p^"JJH jV/_ I'm interested in the job opening posted on your company website. j8c|y'{:P
We'd like to invite you to a members only luncheon on April 5th. q`*[1`(|S
Second and third paragraphsttL/nR1lS
Use a few short paragraphs to go into greater detail about your main point. If one paragraph is all you need, don't write an extra paragraph just to make your letter look longer. If you are including sensitive material, such as rejecting an offer or informing an employee of a layoff period, embed this sentence in the second paragraph rather than opening with it. Here are some common ways to express unpleasant facts:$x"s5zQ(qw%Vw

$a)q+huX-J3? We regret to inform you...
8f7ML,LZ]8w2@2JMN\ It is with great sadness that we...
p^'r5{$~ After careful consideration we have decided... *r/`s~ vF5D
Final paragraph9d4P'_5s[ n8BxF
Your last paragraph should include requests, reminders, and notes on enclosures. If necessary, your contact information should also be in this paragraph. Here are some common phrases used when closing a business letter:
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Please respond at your earliest convenience.
6{4O+\)e7G$i I should also remind you that the next board meeting is on February 5th.
Hs~+C_H9m For futher details...
2^UT3l+[6I)d1EA If you require more information... P`#tgiXpe`
Thank you for taking this into consideration. :O0Ux|xq1a
I appreciate any feedback you may have. 8m"K1p^2G'vf,Q
Enclosed you will find... 2[w+FES
Feel free to contact me by phone or email.
,X+Y0D"Ww g n+]6[t,Lq Closing
bmM|f*uN| Here are some common ways to close a letter. Use a comma between the closing and your handwritten name (or typed in an email). If you do not use a comma or colon in your salutation, leave out the comma after the closing phrase:
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\c Yours truly, lr0J:z.IQ
Yours sincerely, eI2i:l8gbS!|/C
Sincerely, ,Eu:p Y
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Sincerely yours 4xVA}$E'LXos*{
Thank you, %Q"S-iS!pWP3\\r%c
Best wishes
|? o1rD` H-n;Jz*g0X/B All the best,
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T[ Best of luck
!Cd7E Kzy-S7a Warm regards, Y&f
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Writing Tips
Y{h&crO!t1C Use a conversational tone.
^AFHJ^p Ask direct questions.
R\4o,wzQV Double-check gender and spelling of names.
&i,W d.nc Use active voice whenever possible.
sq(j#jY J!A Use polite modals (would in favour of will).
a{.~CY Always refer to yourself as "I".
#qH8P7i)tM9a Don't use "we" unless it is clear exactly who the pronoun refers to.

H4`D2M!SC!O Rewrite any sentence or request that sounds vague.
|!A?'Ro Don't forget to include the date. Day-Month-Year is conventional in many countries; however, to avoid confusion, write out the month instead of using numbers (e.g. July 5th, 2007)

Reply #3 ringchem's post

the frist paragraph is very significant
z1a'e;^-Ge)M for me, no useless word there, just go to the theme directly
3uma FBMS commenly, the customer has no time to read your long letter, they just browse the first and the second paragraphs, too long and fussy letters which has lead their bad impression will be abandoned!
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To seize clients' mind --  motivate demand --  meet it by your best, you are winner :victory:

your kindly share is highly appreciated!!!!

thanks for sharing :D

:victory: :victory: agreen with you

At the same time,I think answer clients' question orderly,such 1.2.3.....ZV1Go2uS0`
This is useful and necessary.

Frankly, i think it depends..
QB?,Woi@ if that customer dosn't worth at all, we don't need to be that sincere to him at all...
b{6?j:U/@`.J we should judge first, then decide what to do and how to treat them. .

Reply #10 Banana-apple's post

but maybe your sincerity would make him change him mind! of course if u r not very busy!:lol

But, i wanna to know how to make our words seems so sincerely, don't be just say that looking forward to hearing from you soon, Best regards, and waitting for your initial order and so on?:L !o2h2p,M7_ ~.W
If you have some other good sentence and expression, please tell us and share with each other.:) 7g;L7UFM9X"l
Ths

Reply #3 ringchem's post

thanks for your sharing/Hag]+Ru.t4MO
your sentences are reallly easy to understand

Reply #12 zqqd1983's post

i do also agree with your suggestions
!g(zTOO#Z7j!M in fact i usually use :"your promt reply will be highly appreciated "for the new customers7J
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for the new customers have no reason that they must give you a reply,they will give you a reply on his side and we can ask him must give us a reply for suree~rO*Hq
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so i seldome use "i am looking forward to your quick response" to the new customersd_plO P1F
only i  use it when i communicate with the farmiliar customersqQMQ;u_ ot
that is only my own opinionO,^#t2Cq\+h7z
wait for more  people's valuable advices